Primus Tempus
Saiyar Azar
Reorganized fragments of television commercials create an illusion that is different from the original clips. The images are still enchanting and appealing, but lack a direct connection to the product. The context and interpretation become more vague and open.
Production Year
2014
Duration
00:05:17
Tyyppi
Asiasana
advertisements, archival materials, beauty, body image, collages, experimental films, food, installations (works of art), interpretation, media, mysticism, nature, surrealism, television (mass media), threats
Original Title
Primus Tempus
Finnish Title
Primus Tempus
English Title
Primus Tempus
Production Countries
Finland
Dialogue
No
Sound
Yes
Cast
Azar Saiyar (Author), Jari Suominen (Composer), Azar Saiyar (Director), Joonas Kiviharju (Producer), Azar Saiyar (Producer), Petra Virtanen (Producer), Azar Saiyar (Script), Azar Saiyar (Editor), Taiteen keskustoimikunta (Funder), Valtion valokuvataidetoimikunta (Funder)
Press Photos
Azar Saiyar
Born: 1979
Azar Saiyar is a Helsinki-based filmmaker and visual artist. She often uses archive materials and plays with images and words of collective memory to look towards ways of looking, remembering and storytelling. Her films have been screened at international film and media art festivals, galleries, exhibitions, museums and broadcast on television.
11 works